Did you know?
Minigolf, one of the first Playray games, continues to be one of our most popular games even today.
 
Playray in a nutshell (June 2008)
  • 16 localized sites
  • 2 500 000 unique monthly visitors
  • 16:10 min time spent per user
  • 2 580 000 accounts
  • 720 000 avatars edited


Previous news items

Welcome

Apaja and its people are passionate about creating emotional online experiences for consumers.

We are an online entertainment company, specialised in creating, developing and maintaining casual games community services.

Our main product is Playray, an online gaming community service combining avatars, community features such as forums, blogging and chatting, and high quality casual games. We offer easy and entertaining services targetting every gamer that enable playing together with friends.

Playray aims to be leading experience of its kind in Europe, with special focus in growing user base all across Eastern Europe. Great services are made by the people for the people, and so is Playray.

Apaja Online Entertainment was founded in 2001 and currently employs 44 people. Our headquarter is located in Helsinki, Finland.

At this moment there are 20518 users online on all Playray sites.

 

Latest news release

April 22, 2008Playray continues its internationalization and goes to Turkey

Company also revises its management structure

Apaja continues its fast internationalization by opening Playray next in Turkey. Apaja's Playray service will be opened in co-operation with a major Turkish portal operator Internethaber. Turkey is already the 15th country to have its own localized version of Playray. Playray services gather now 2.5 million unique users per month (source: Google Analytics).

The company has also revised its management structure. Founder of the company, Asmo Halinen, has been named to act from now-on as a Vice President, Service & Marketing. To support strong international growth, Apaja has recruited Tiina Zilliacus to the company as an Executive Vice President, Acting CEO. Before Apaja she has been launching Nokia's B2C e-commerce operations in Europe and worked several years in different roles for Sonera Zed.